The Avatar New York Process

The success of any project is dependent on the methodology we follow when designing a new website or application. Any project, from the smallest banner campaign to the largest site redesign, is approached according to our established phases of production that allow us to break down any project into manageable pieces.

This methodology has evolved out of an understanding that Internet Solutions must be delivered fast and with maximum flexibility for the future. Therefore, technology requirements need to be engineered on a real-time basis as business models are changing in conjunction with the development of newer technologies.

Avatar's typical development process is divided into six distinct processes.

Discovery

The goal of the discovery phase is to reach high-level agreement on the project scope, priorities and timeline. Much of this phase is spent gathering requirements and building a shared vision between the Client team and Avatar New York.

Planning

Any project that Avatar New York obtains must first go through a process of reaching consensus on a detailed project scope, schedule, cost estimate and deliverables. The planning phase is a mixture of requirements, documentation and conceptual design work. In this step, clients must first sign off on the Project Planning Document before proceeding to the design of the job.

Design

The goal of the design phase is to explore creative options for building the application that is envisioned. To ensure that the Client and Avatar New York are aligned in the concept of the project, reference, samples and ideas are shared. The design phase culminates in a client-approved prototype application. The Client signs off on the Prototype site before moving forward.

Production

The goal of the production phase is to build the solution described in the Project Planning Document. The production phase is a technology implementation phase. It begins with programming, scripting and database construction, and ends with a tested project, complete with content. The beta site is signed off before proceeding. Both sides of the team employ their own beta testing schedules.

Deployment

In the deployment phase, the site is migrated onto a live server, or in the case of applications we hand over deliverables to the client. The deployment phase also includes Training where appropriate.

Support

We feel that the longer the useful life of the project after initial deployment, the more the Client will appreciate a development company that offers follow-up on services.  While most companies don't warranty their work, Avatar New York provides a warranty for up to 30 days after the launch of the site or delivery of the application. We also provide site care, promotion and website analytics.